Cannes Lions 2016 Young Lions Entry: Chevrolet Smart Siren

Over the past week, I had the opportunity to join a fun project with Rick Herbert (Copywriter) and Cydney Schwartz (Art Director). They had concepted an app that would help alert distracted drivers of the presence of emergency vehicles nearing their location, gaining potentially life saving seconds for those first responders.

The team asked me to come on board as they needed someone with video experience to help produce and edit a video for entry to the 2016 Cannes Lions: Young Lions contest. Using a combination of stock footage, Photoshop, Premier, After Effects, and the vocal stylings of the talented and enigmatic Clay Harris (Copywriter & Voice Talent) we were able to construct this video from start to finish in 5 days. Hopefully Cannes likes our entry, but it was an energizing and educational experience as well.